b'Audience ProfileSocial Media75% 35%60% 28%45% 21%30% 62% 14% 30%15% 38% 7% 15% 14% 13%13%11% 7% 7%0% 0% 1%Married Single Parents $10K 10-20K 20-30K 30-40K 40-50K 50-75K -100K $100K+$ $ $ $ $ $75FAMILY STATUS INCOMEHis followers are more likely to beHalf of Jons followers make more married than single. than $50,000 a year, giving them high consumer purchasing power.40 Data reflects demographics of Jons followers on Twitter, Instagram, and Facebook'