How to Sell Experience: Tips from John Sculley, Dylan Lauren and Jon Taffer

Instead of focusing on product features and functions, stand out by selling an experience to your customers. Former Apple CEO John Sculley accomplished this through “experience marketing” in the company’s infamous first ‘1984’ ad, focusing on how the product would make someone feel. Dylan Lauren, founder of Dylan’s Candy Bar, accomplishes the same excitement through […]
National Red Wine Day

October 15 marks the celebration of National Red Wine Day (as if we needed an excuse!). Here are some red wine facts: According to the U.S. Dietary Guidelines, there are 100 calories in a 5-ounce glass of wine (compared to 150 calories in a 12-ounce beer). Plus wine is a fat-free and cholesterol-free drink. The […]
Experts Share Ways to Filter out Distractions: Weekly Tips

When running a business don’t waste time on meaningless distractions. We spoke to a range of experts including Bar Rescue host Jon Taffer, filmmaker Casey Neistat and Hayzlett Group CEO Jeffrey Hayzlett who share ways to focus on what really matters for your business.
11 Moments From *NSYNC’s "Pop" Music Video That Are More Stressful Than You Remember

You know how I know I have become an adult? Well for starters, I pay bills. Lots of them. I set “SEND CHECK NOW” reminders on my phone and everything. Another clue: My teeth and stomach hurt anytime I eat too many Skittles. Oh, and I am genuinely impressed every time I use vinegar as […]
‘Bar Rescue’ Star Pushes GOP to Talk Small Business

Jon Taffer will offer his support to any Republican presidential candidate who makes small business a focal point ahead of the 2016 election.
Bar Rescue’s Jon Taffer to Entrepreneurs: Firing People Is Part of Your Job

As a business owner, you’re like a coach and your employees are your team members. You start your strongest players and bench the others who aren’t playing well. Entrepreneurs can’t be afraid to call the difficult shots, says Bar Rescue host and service-industry authority Jon Taffer. As much as you want to be growing and […]
‘Bar Rescue’ Rescuer Jon Taffer Inks First-Look Deal With Spike TV

Jon Taffer, the star of Spike TV’s hit original series Bar Rescue, has signed a first-look deal with the cable network to develop more content. The deal comes during the middle of Season 4 of the series, which follows the business-turnaround specialist using tough love to revamp failing bars around the country. Season 3 averaged 1.8 million viewers.
Cicero Sidecar

1¼ oz. Crown Royal Deluxe Blended Whisky ½ oz. Triple Sec 1 oz. Sweet and Sour Garnish with Brown Sugar Rim Garnish with Lemon Peel Stir and Strain
The Java Rum

Rim Glass – Sugar Dash – High Proof Rum (fully evaporated) Dash- Cinnamon ¾ oz. Coffee Liquor ¾ oz. Captain Morgan White Rum 6 oz. Hot Coffee Top with Vanilla Heavy Cream Garnish with a Doughnut Hole
Cope Like a Boss: Tips from a Bar Expert and Beauty Mogul

When it comes to being an entrepreneur, running into challenges and setbacks is inevitable. Our experts, ranging from bar industry expert Jon Taffer of TV’s Bar Rescue, to Essie Weingarten, the founder of the nail polish empire Essie, share actionable strategies and approaches to help you maximize your time and focus on the problems you […]