Blind Taste Testing With Jon Taffer

Taffer is the smartest dude in the whole damn world. He took everyone’s favorite alcoholic drinks, made top notch pre-made mixers, put them in bottles shaped like Kombucha so all the basics of the world gravitate towards it, and he watches the money roll in. He also made his own line of alcoholic seltzer, which is basically a recipe to just start printing money. The guy knows every trend, hes ahead of the curve on every trend, he knows people better than they know themselves, and he delivers them what they want in exchange for a bajillion dollars. What a guy. What a system.

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